Princess Yachts starts 2019 with record sales at Boot Düsseldorf

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The British shipyard has announced again an impressive result, selling a total of 21 yachts worth in excess of £38m from the Boot, with more confirmed orders anticipated in the coming days.

Antony Sheriff, Executive President of Princess Yachts said: “Princess Yachts was proud to celebrate the 50th anniversary of the Boot with what I believe was our most impressive and inspiring show stand ever. We have a rich history with the Boot, having exhibited for the past 40 years, which makes 2019 even more special as it has provided exceptional sales figures.”

Princess was supported by a unique line of technology and design partners all contributing to the company’s current record level of production, employment and orders.

“Our own business has accelerated in recent years, combining our traditional values with innovations from leaders in design and technology, so it was only natural to bring those partnerships to the show. I believe many of our visitors, customers and guests appreciated the technology and design philosophy presented by BAR Technologies, Pininfarina and Princess.”

Boot Düsseldorf 2019 set a record, bringing together more than 250.000 visitors, including customers from Mexico, Brazil, Australia, Canada, Thailand and other countries.


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