PRINCESS YACHTS ANNOUNCES THE S74 A STRIKING EVOLUTION OF THE ICONIC S CLASS, LAUNCHING 2027

Princess Yachts is proud to unveil the latest addition of its celebrated S Class range: the all-new Princess S74, set to launch in 2027. An evolution of the award-winning S72, the S74 brings a fresh expression of sporting luxury, with enhanced exterior entertaining spaces and a refreshed interior aesthetic, while remaining true to the intelligent space utilisation, contemporary elegance and exhilarating performance that have earned admiration from owners and the industry alike.

Striking and instantly recognisable, the S Class has long been defined by its ability to unite dynamic performance with refined design, and the S74 is a confident embodiment of this philosophy. Full-length hull windows accentuate her powerful profile, complemented by an updated hull graphic that reinforces her sporting intent. Every element of the exterior has been carefully curated for those who value sociable outdoor living, creating a seamless flow of spaces designed for relaxation and effortless entertaining. A newly designed, generously proportioned cockpit offers adaptable seating that can transform into a vast L-shaped lounge or two distinct social areas, while an integrated sunpad sits above the spacious tender garage, capable of accommodating a 3.9-metre tender launched via the electro-hydraulic bathing platform.

Forward, the foredeck terrace provides a tranquil retreat, with expansive sunpads and fore-and-aft seating forming a private oasis whether cruising or at anchor. Above, the sportbridge delivers commanding views from the twin helm station and, with generous seating, folding tables and a well-appointed wet bar with barbecue, it is an ideal setting for relaxed dining and socialising beneath the open sky.

This beautifully resolved exterior is matched by an interior that reflects a fresh evolution of Princess craftsmanship. Updated styling introduces new furnishings, refined textures and elevated materials throughout, with carefully curated design pieces such as a sculptural Ligne Roset coffee table in the saloon, a Frag Ponza vanity chair in the Owner’s Stateroom, and enhanced bathroom finishes that elevate every private space.

The main deck is conceived as a sophisticated social hub, shaped around multiple lounge and dining environments. Guests can enjoy L-shaped and U-shaped seating arrangements, complemented by folding dining and coffee tables, while a fully equipped sideboard incorporates

bottle and glass storage, refrigeration and a 55-inch UHD LED television connected to a Naim audio system. The helm station combines advanced dual-station instrumentation with fore-and-aft adjustable twin seats and a pantograph door to the starboard side deck, ensuring exceptional visibility and ease of movement. A centrally positioned, fully equipped galley supports extended cruising with a comprehensive specification including a four-zone induction hob, combi oven, full-height fridge freezer, dishwasher and icemaker.

Below deck, the S74 welcomes up to eight guests across four beautifully appointed cabins. The full-beam Owner’s Stateroom is accessed via a private staircase from the main deck, creating a sense of exclusivity and calm. This serene retreat features an en-suite bathroom with twin washbasins, a dedicated dressing area with fitted wardrobes, a dressing table with integrated mirror, and a starboard-side sofa set beside panoramic hull windows. A generous forward en-suite stateroom and twin guest cabins to port and starboard complete the guest accommodation, while a separate crew cabin with two single berths and en-suite facilities ensures comfort for all on board.

The new Princess S74 captures the very essence of the S Class: powerful, exhilarating and beautifully executed, yet timelessly elegant. Through iconic design, advanced engineering and meticulous craftsmanship, Princess has created a yacht that forges a lasting emotional connection that is as compelling in performance as it is in comfort and style.

Principal dimensions of the S74